This article is the first in a series on Green Grants: The People Behind the Projects. Below is an interview with Jason Pessel (NYU Stern MBA ’15), who received a Green Grant for his project, Reefill. Reefill is a network of stations that gives members access to cold, filtered tap water throughout NYU’s campus and the greater NYC community. This year, Reefill memberships are free to all NYU students.
GG: Where did you get the idea for your Green Grants project?
JP: It started as an idea when I was walking through Manhattan. There’s no water fountains that you can find or anything–they just don’t exist in the middle of Manhattan. So I bought bottled water, and I was with my cousin and he started screaming at me, saying “That’s tap water! What are you doing? You are making all this waste!” So I started researching and realized that like 50% of bottled water is tap water, and disposed water bottles lead to problems with plastic in our oceans. In doing that research, before I was even at NYU, I realized when we buy bottled water, we are just buying tap water–it’s chilled and filtered, and then they are putting a fancy label on it and we are spending a lot of money on it and it is creating all this waste. But tap water is pretty much everywhere, so why couldn’t we find another way to make chilled and filtered tap water on-the-go that’s easier for people to access? So that kind of became the idea.
