by Jeremy Feigelson, Jane Shvets, Dr. Thomas Schürrle, Ceri Chave, Dr. Friedrich Popp, and Christopher Garrett
Late last year, the Article 29 Working Party (the “Working Party”) issued detailed draft guidance (the “Guidelines”) on transparency under the EU General Data Protection Regulation (the “GDPR”), which comes into force in May 2018. These Guidelines, which will be finalized following a consultation process, contain the Working Party’s interpretation of the mandatory transparency information that must be provided to a data subject by way of privacy policy or other disclosures.
One of the express requirements of the GDPR relates to how businesses communicate their use of a data subject’s personal information to that data subject at the point of data collection or consent, typically via a privacy policy or notice. Getting this right is crucial. Businesses will need to examine their current privacy policies and other disclosures closely, and consider whether these need revising not just in the light of the GDPR, but also to factor in the requirements listed in the Guidelines, which elaborate on existing GDPR provisions. While the Guidelines will not be binding, data protection authorities may take a dim view of businesses which fail to comply with the Guidelines without good reason, given that representatives from all of the EU data protection authorities are part of the Working Party. Businesses that fail to comply with the information duties under the GDPR will face fines of up to the higher of 4% of annual worldwide turnover or EUR 20 million. Continue reading →