Tag Archives: Bhavna Changrani

Protecting Consumers’ Location Data: Key Takeaways from Four Recent Cases

by Bhavna Changrani

Photo courtesy of the author

Photo courtesy of the author

Since the start of this year, the FTC has announced four groundbreaking cases addressing issues with how businesses collect and, in some cases misuse, people’s location data. If your business collects, buys, sells, or uses location data, take a minute to read about the FTC’s most recent enforcement actions against data brokers and aggregators — MobilewallaGravy/Venntel, InMarket, and X-Mode/Outlogic — and consider these takeaways:

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