Is Eco-Fashion the New Trend To Follow?

If you live in New York, you’ve probably heard about Fashion Week a lot these past weeks. It was a week of glitz and glamour, and—apparently—sustainability?

Eco-Fashion has existed for a little while, but this year it really took off. Luna Atamain writes, “The fashion industry is setting out its transformational vision, one brand at a time. The status quo is definitely changing” (source). She sources different celebrity influences, such as Emma Watson and Leonardo DiCaprio, as well as luxury brands like Kering for setting the trend of sustainably sourcing materials to produce more eco-friendly clothing.

LIVARI is a new line from Alysia Reiner (who also stars in Orange is the New Black!). The brand focuses greatly on being Zero-Waste and Reducing carbon emissions, and does so by repurposing fabrics, and they are also partnered with Cool Effect, a startup that focuses on reducing the carbon emissions of companies.

Another sustainable star of the week was Tereneh Mosley,  who unveiled her new line, Idia’Dega this past week. The line is produce in collaboration with Olorgesailie Maasai women’s artisan group in Kenya

and artisans from the Oneida Indian Nation in New York. It was inspired by the rivers surrounding Pittsburgh, and the result is beautiful.

On Wednesday of last week Purvi Doshi debuted another eco-friendly line that we’re obsessing over. Doshi produced a line of hand spun and hand woven work, and had some words to say about sustainability

and fashion: ” “As a designer I do not use leather, pearl, silk and wool. . .Nobody has a right to take a life to get fashionable jacket, belt or outfits.” Purvi Doshi’s line was also heavily influenced by Indian culture, which provides cultural pluralism in the fashion world, another intersection that is thankfully growing.

We hope that the trend of sustainably producing high-fashion clothing is here to stay. The fashion industry has been a major contributor to waste production and carbon emissions, but also to sweatshop usage and animal cruelty, proving that making our clothes more sustainably would be beneficial for both the planet and those who inhabit it!

12 comments

  1. This is very nice post. It is also very helpful for us. I have been searching this types of article. Some days ago I read an article about clothing fashion, but this post is better than post.

  2. This is one of the solutions that can be used to overcome the problem of used goods or waste. By combining everything, will gain value as done on ECO-Fashion.

  3. Not only does this trend ethical fashion sense among the masses but it also helps in the promotion of various causes at the same time. Being a fashion blogger, I follow this trend closely and i think it is going to stay for a longer period of time

  4. Hmm, I think, it’s not very common all over the world. Some of us have no clear ideas about it also. And under developing countries are not very much familiar with it. It may be in near future we all follow. But nowadays, honestly, few of us really know and care. So eco fashion may be the new trend but not in everywhere.

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