This is the first time that many of the students will be looking at the media critically, so the exercise of discovering for themselves, in a structured way, the impact, nature, and formula of the media constitutes an important learning experience. It is necessary to stress that the objective is not to preach a certain, prescribed response or conclusion about the media, but rather to expose students to a critical pedagogical approach to understanding the media, especially in relation to education, and, significantly, extending this to the implications for democracy (Dewey, 1916; Herman & Chomsky, 1988; Freire, 1970; McLaren, 2007; McChesney, 2008).

I think the last sentence of this passage is the main idea of this article and it is what the author wants us to know- the significance of training students’ ability on how to critique and wisely analyze the information they receive.

Students in nowadays are extremely exposure to the mass media the outside world created. The broadcast, internet, television, newspaper, all these media that students seems unconsciously and naturally read, watch, listen have profound impact in their way of thinking and behavior. After I read the article, it reminds me of one teacher who told us there were corporations using media communication to promote their products by give schools free use products, in order to get advantage to marketing their company. The hidden truth is the so-called “free” use of the product is to let students and teachers get used to the products and to implant the mind that they already have been accustomed to it and further give up consideration of changing to others. Another serious issue is about how the politics and sensitive issues are interpreted and portrayed by mass media. It plays a powerful role in how we think about and understand what we do not know. A social science study reveals how television coverage of African American impacts negatively others thinking of them. The researcher Alexis Tan and his colleges found that “negative coverage increased negative stereotypes about African Americans. The negative portrayals are usually remembered more than positive portrayals, and more influential in the development of stereotypes.