
At The Fit In, that along with other motivational phrases may be a common occurrence.
The fitness studio is a small chain of Black-centered fitness spaces that rival Pure Barre and Club Pilates but aren’t inclusive by design.
Everyone is welcome into The Fit In.
Ife Obi, founder and instructor of the popular studio in Brooklyn, New York, made it a priority to ensure that The Fit In clients of any shape, size or body type would feel comfortable. That means when you walk into the studio, you are going to hear the clients and instructors speaking in their lingo and you are going to hear Black music.
“For wellness to be truly inclusive, you have to focus on those who have been excluded for so long,” says Obi.
Clients seem to agree.
“It’s very community focused here,” said Jordan Brown, client at The Fit In. “I’ve watched people make friends in class, and it’s just really nice to have something that’s so tight.”
Ife Obi, 41, grew up in the 1980s in East New York, Brooklyn. Born to an immigrant father and a mother raised in the segregated south, Obi’s parents advised her to “be quiet and don’t cause trouble…stay small.” As she got older, she did the exact opposite. “I was always the rebel kid. I got kicked out of high school and started living on my own at 17,” said Obi. Despite her parents’ teachings, she has no problem claiming every room she walks into today. That’s just her nature.
A product of her environment, Obi was an overweight teen. She grew up in a time when health and wellness were not emphasized in the Black community.
In general, African Americans are more likely to have less access to healthcare and have stressful lifestyles from stressors including unemployment and living in neighborhoods with noise, violence, and poverty, according to a study done by Stanford Medicine. [Read more…] about How Ife Obi Changed the Landscape of Fitness In Brooklyn, New York