Social influence in social advertising: Evidence from field experiments.
Bakshy, E., Eckles, D., Yan, R., & Rosenn, I. (2012). In: EC 2012: Proceedings of the ACM Conference on Electronic Commerce. ACM.
Social influence in social advertising: Evidence from field experiments.
Bakshy, E., Eckles, D., Yan, R., & Rosenn, I. (2012). In: EC 2012: Proceedings of the ACM Conference on Electronic Commerce. ACM.