Philippe Starck and James Dyson are two very big names in the design industry, their views on design are very different. Meanwhile, Starck believes in isolating himself and leading a monk life in order to achieve good and original designs, Dyson believes in the power of designing for people.
Strack’s and Dyson’s work fit the Dieter Rams 10 principles of good design. At first, I thought James Dyson followed these principles more strongly but then after further research, I realized they both follow all the principles. They do this by focusing on making long-lasting useful but simple products that are environmentally friendly. By simple, I also include their want to make their products understandable and not deceiving. I would say that Dyson pays closer attention to the aesthetic and innovation of product as he will always be ahead and releases products with new technology, which take other companies years to even develop a similar product. He also focuses on making his products simple in an aesthetic way in order to not make them seem more valuable than they actually are. Meanwhile, Starck hits this approach by making unique long-lasting products that have some use with creativity and uniqueness in mind. He prides himself in making his designs environmentally friendly and the most affordable possible taking into account the design process, he is not willing to harm the quality of the product to lower the price.
One product that I use that fits some of Dieter Ram’s 10 principles of good design is the instant pot from Belk. This product imposes most of the principles of Dieter Ram’s 10 principles of good designs. The instant pot was designed to cook faster and can sauté, unlike conventional cookers, making it innovative and useful. The creator used an approach to make it environmentally friendly by saving electricity. The instant pot is also aesthetic, easy to look at, and has its features laid out for very easy use, anyone can learn how to use it. It is also very simple leaving no space for the possibility of it being overhyped.