I think James Dyson is an example of what a designer should be. Despite Dyson being a billionaire, he still hasn’t forgotten about meeting demands and works hard to make his products the best they can be. He makes his products with a purpose and intended audience. I think designers should make their products for the people, taking people’s wants and needs into consideration, if not what is the purpose of making a product. Isn’t innovation meant to help others?
I think one thing that makes him a great designer is that he isn’t afraid to fail and found power in failure. He is always thinking about how to improve his products, even after they have been released. It is admirable that he makes thousands and thousands of prototypes of the same object, such as with the Dyson Airblade. Others might think that making that many prototypes is a failure but to Dyson this is one step closer to the perfect product. I think many can take Dyson’s mindset beyond prototyping and apply it in everyday life.