The language of design is essential.
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The firefox design which was first branded as Phoenix bird in 2002 is iconic to me. It is iconic to me because when thinking of the internet and technology this is one of the first programs I used throughout my childhood. Web browsers have always been very important and everyone who uses the internet probably uses a web browser once a day. Also, I personally find the fox very cute, it is one of the only logos I know with an animal on it so it is my favorite logo.
I find the firefox logo a good design. I find the 2004-2005 logo the best as the colors are brighter and it is the most realistic. As time went by the creators kept the logo fairly similar with a few color and outline changes. It was until 2019 that the creators did a major change by completely changing the fox look into a more simple design. Although some may argue the logo has been downgraded as the makers have been looking for a more simple approach, I disagree. Personally, I like this approach as it goes with today’s times, simplicity is the winner nowadays. Firefox just changed the logo to match with times.
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