Reading McLuhan’s chapter about media reminded me of how people are always chaising after innovations and by doing so, they many times do not realize they might be kicking the chair under themselves in the future, or somebody else. And as McLuhan said, it is not the fault of media, as they are only a message of something else, in this case of human’s intentions for progress, let’s say. The result of innovation leads us to a quicker world, the “world”, as our ancestors knew it, we know as the “global village”. We, in a way, have to carry the weight of this age on our shoulders. We bear the knowledge of sins that are our own, but of the rest of the world too. This is, I believe, a huge kick into the chair of our successors. A huge price to pay for innovation indeed.