Tag: ux

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Week 3 – User Research – Milly & Daisy

SURVEY/QUESTIONNAIRE/INTERVIEW OUTLINE DESIGN/RESULT

The purpose of this survey is to help us get a big image of our potential users. We want to figure out who might be interested in this kind of learning platform and what’s the touchpoint of these users. Milly and I worked together on discussing the questions of the survey, reaching out to

Interviewers and inviting people to take the survey.

QUESTIONNAIRE/INTERVIEW DESIGN

Personal information collection

To study how the personal experience might infect the learning experience, we collect information about gender, age, personality, job and major.

Learning experience

In this part, we aim to know more about the “goals” and “frustration” (two parts of the persona template) of our users. Therefore, we design questions to know more about what motivates them to learn, what’s their expectation of this learning activity and what kinds of the problem they encounter in the learning process so that we can take all of these concerns into account when designing the product.

The interview aims to collect qualitative data, so we choose people who are students, teachers and site providers in order to know more about their concerns and what might attract them to use this app.

Questionnaire/interview result(details see persona)

For the quantitative data, our questionnaire has received 95 answers this week. And for the qualitative data, we interview 2 teachers, 2 students, and 1 resource (like the site, equipment) provider.

Here are some charts that visualize the data we got from the survey:

            

Interview

The teachers’ attitude towards online platforms is mainly divided into two groups, willing to cooperate or not, especially for offline courses. Different types of teaching prefer different time-span: for example, music learning should be a long term learning while bakery could be just a one-time course. The main questions they concern are as follows:

  • The teaching fees (compared with they finding the student by themselves)
  • Platform’s credibility
  • Students quality
  • Environment: as most of the teachers don’t want to change their teaching places frequently

Most of the students are familiar with these online learning platforms and also willing to use them. The question they concern the most is the quality of the courses and the responding system of the courses. The group booking choice could be popular for most of them choose to study with their friends or classmates in school.

The resources provider is willing to collaborate with this kind of platform and prefer long-term collaboration. They are also willing to offer other resources like the equipment, teachers and drinks as long the price is fair, which is one of their main concerns.

Improvement

(Special thanks to the feedback of Prof.Azure)

  • Use simpler expressions and make the logic of question clearer for people to understand
  • The question setting can be more related to the functions of the app (need to have a more concrete idea of the app before)
  • Set the questions in sequence, from easy to hard
PERSONA

 

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Week 3 – User Research – Daisy & Milly

Survey/questionnaire/interview outline design/result

The purpose of this survey is to help us get a big image of our potential users. We want to figure out who might be interested in this kind of learning platform and what’s the touchpoint of these users. Milly and I worked together on discussing the questions of the survey, reaching out to

Interviewers and inviting people to take the survey.

Questionnaire/interview design

Personal information collection

To study how the personal experience might infect the learning experience, we collect information about gender, age, personality, job and major.

Learning experience

In this part, we aim to know more about the “goals” and “frustration” (two parts of the persona template) of our users. Therefore, we design questions to know more about what motivates them to learn, what’s their expectation of this learning activity and what kinds of the problem they encounter in the learning process so that we can take all of these concerns into account when designing the product.

The interview aims to collect qualitative data, so we choose people who are students, teachers and site providers in order to know more about their concerns and what might attract them to use this app.

Questionnaire/interview result(details see persona)

For the quantitative data, our questionnaire has received 95 answers this week. And for the qualitative data, we interview 2 teachers, 2 students, and 1 resource (like the site, equipment) provider.

Here are some charts that visualize the data we got from the survey:

            

Interview

The teachers’ attitude towards online platforms is mainly divided into two groups, willing to cooperate or not, especially for offline courses. Different types of teaching prefer different time-span: for example, music learning should be a long term learning while bakery could be just a one-time course. The main questions they concern are as follows:

  • The teaching fees (compared with they finding the student by themselves)
  • Platform’s credibility
  • Students quality
  • Environment: as most of the teachers don’t want to change their teaching places frequently

Most of the students are familiar with these online learning platforms and also willing to use them. The question they concern the most is the quality of the courses and the responding system of the courses. The group booking choice could be popular for most of them choose to study with their friends or classmates in school.

The resources provider is willing to collaborate with this kind of platform and prefer long-term collaboration. They are also willing to offer other resources like the equipment, teachers and drinks as long the price is fair, which is one of their main concerns.

Improvement

(Special thanks to the feedback of Prof.Azure)

  • Use simpler expressions and make the logic of question clearer for people to understand
  • The question setting can be more related to the functions of the app (need to have a more concrete idea of the app before)
  • Set the questions in sequence, from easy to hard
Persona

 

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Week 2 – ux Project idea & storyboard – Daisy Chen

Group member

Daisy & Milly

Project Idea/Concept

For this project, we aim to design an APP that helps people customize their class according to their own needs. It’s like a courses version of “DZDP(大众点评)+Didi”. On one hand, it enables people who want to learn something new to contact the teacher(s) directly. On the other hand, it enables people who want to teach to reach out to their potential students.

In our product, the users will be able to find online courses as well as offline courses and workshop info. Our platform will be a mobile phone (APP) as well as PC (web). Generally speaking, everyone who has the will to learn or teach could be our audience. According to the situation in real life, the potential users may lie in the age of 20-40.

We design this project to address the demand for people to learn and teach. Nowadays there is an increasing demand for people to learn more things in order to either enrich their skill sets or just for fun. But they have limited time and can’t go to traditional extra curriculum school to learn. There is also a group of people who have a good command of something (language, music instrument, drawing, etc) and are willing to teach. But they don’t have the channel to reach out to the potential students. 

This APP aims to address this problem by connecting these two parts – students can find the teacher through class request and teachers can find students through these request or by offering classes.

Story Board

Our storyboard approaches the same “happy ending” from two sides – the students and the teacher(s). 

Storyboard from the students’ side

Storyboard from the teachers’ side

This APP serves as the bridge between teachers and students. Instead of simply listing out all the choices, we adopt a similar form of Didi – students can “request” a course with their expectations (like sending an order for a taxi) and teachers who satisfy these requirements and willing to teach will respond to this request. Unlike Didi in which the first-comer takes the order, here it’s up to the person who sends the request to decide the teacher. The students can also find people who have similar class interest to them and they could be classmates if they want. Or they can also invite their friends to join and send a class request as a group.

Further improvements on functions and UX design will be made in the following week when the user research goes further.