In “Long Live the Web”, Tim Berners-Lee highlighted several key aspects that the web should satisfy—universality, open standards, and separation from the Internet. As he mentioned, I also have taken the Web for granted. Without any particular reason, the Web just gave me an impression that it would not change nor disappear forever. Therefore, this article opened a whole new perspective. Especially regarding the openness of the Web, I was astonished that a lot of platforms that consumers use, Apple’s iTunes system, for example, are considered as “closed worlds.” Before reading this essay, I have never thought that iTunes blocks the transparency of the Web, but rather it provides us with myriad choices and information. Also, I have not considered that our freedom is being violated when we join certain applications like Facebook or Youtube to access services. As Berners-Lee emphasized, in order to bring everybody equal opportunities and benefits, webs should not deceive consumers and offer reasonable services so that it could result in the development of technology and preventing fragmentation at the end.