W5: Idea Evolution – Eva

idea evolution, research update and asset development

On my behalf of the development, I have currently completed all of our planned shoots for all six looks. I also completed the sourcing of the pictures and managed to narrow down the selection to the needed material for representing the clothing in our series. My current stance is the planning of the layout of the final product. Since our focus is on visual representation, the aesthetic appeal is a key element is grabbing the attention from our targeted consumers. This stage of progression requires me to chose a linking theme that would tie all six looks as well as the message together, yet contains enough variation for each page to encourage a page flip. This is my challenge now: to constantly remind myself of our goal and targeted audience, because art often takes you far away from your initial start, and I mustn’t let that happen. 

We are also planning another shoot for piles of clothes that is happening at the end of this week. Friday is also when all of the photo editing will be done, and as all of the photo asses will be completed I will move on the adding them into the template for the book. By Monday I will have a completed first draft layout and Sasha and I will overview for any changes prior to Wednesday’s presentation. 

Since we began the development of this idea really early on, and our Zine touched on the premises of our final product, I feel in good standing for its completion. I have gained a lot of understanding about conscious consumption, and I hope our book will be able to spark the same interest in others. 

Final project work in progress – Salomon Ruiz

Idea evolution: After presenting my idea to the class and getting feedback from my classmates and the professor, I decided to design an actual fashion garment with clothes I do not wear anymore but that I keep on my wardrobe, as I like on hands work and I can put my creativity into it. I could make a video tutorial in order to show people how they can transform their own clothes into something else. I could post this videos on the website I am creating and I was thinking about opening an instagram account where I post the garments I create.   

Research update: My final project focuses on the top two categories of the waste pyramid: reduce and reuse. After analyzing my own wardrobe and finding patterns among the clothes I wear the most, I hope to get conclusions and a better idea of what kind of clothes I should buy in the future, if any,  in order to reduce my consumption, and how I can keep reusing the ones I already have

I have been watching many video tutorials on how we can convert any kind of clothe we do not use anymore into something else such as a bag, a vest, a pillowcase, etc. However, I am trying to find a design that does not produce a lot of waste for its creation as my goal is to try to use the whole fabric. I have also looked at different websites and blogposts of people who have done similar projects. For instance, I found a girl who keeps track on a list of the number of times she wears every single one of her clothes and after six months she donates those she did not wear that often. This is one idea for the garment

Asset development: I have created a website where I will be posting pictures and videos.  I have taken pictures of my everyday outfits and also pictures of all the clothes I have in order to make an inventory. Tomorrow I will start working on the garment. I have a squares shirt I never wear and I thought it could be good to turn it into a tote bag that I could use in order to bring my lunch. If I have more time I will try to create more than one garment, but I could also talk about some clothes I transformed in the past and aspects I did not consider at that time, such as fabric waste, water waste, etc . These are some pictures I have taken so far 

Week 5: Final Project Update – Sam and Tiger

Group members: Sam and Tiger

Idea evolution:

The problem that we identified for the design challenge is: How might we provide a “sustainability score” of clothing for consumers to help them make more sustainable fashion choices? Because there are few ways for consumers to learn about the production process of clothes, and also because of most consumers’ lack of knowledge on textiles, it is hard for them to make sustainable decisions when buying them. Therefore, we would like to help with that by designing a WeChat mini program that allows users to scan a tag on a piece of clothing, and then displays a “sustainability score” indicating its level of sustainability. The score would be determined by these factors: the type of clothing, the brand, the textile, and the price. Besides, it could  We do realize that as time is limited, we might not be able to build a program that’s fully functional, but the basic feature that it would have is that on receiving input, it gives a roughly calculated score based on that.

Research update:

As part of developing our sustainability score definition, we’ve started looking into some already existing sites that accomplish the same, or very similar thing. For example, Good on You has a directory of brands where they rate how sustainable a brand is. Here is a screenshot of their directory:

If you click into a brand, they provide a rating overview for “planet”, “people”, and “animals”,  with a more detailed explanation below. Good on You also provides a page where they describe how they rate: https://goodonyou.eco/how-we-rate/. We will use their guidelines to inform our sustainability score.

We are also exploring The Kering Group’s page on sustainability: https://www.kering.com/en/sustainability/. We are also looking into their environmental P&L tool found here: https://www.kering.com/en/sustainability/environmental-profit-loss/.

Design and development update:

Since we were not so familiar with building a WeChat mini program, we attended the popcorn session that Konrad led on Friday. We learned that its syntax is a bit different from HTML + CSS + JS, but similar enough to understand the basics. On the official WeChat mini program website we found some informative instructions on how to develop a mini program. 

We have some initial ideas for the design of the app, but have yet to create mockups and turn it into a prototype. However, since we want to keep the app simple so that it’s easy to use when shopping / on the go, hopefully that won’t take too long(!).

For the prototype,  we will likely hard code the scores based on user input. However, the vision is that a user can simply scan a piece of clothing without having to do any manual input and then the program returns a score. (We definitely won’t get around to this version this time around though!)

Next steps:

Our next steps include conducting some more research and then putting together our definition of our own sustainability score. We will also have to design the screens for the MVP mini program. We are aiming to have a prototype ready by next weekend so that we can guerrilla test it at a mall to get some user feedback.

Work in Progress – Xiaoyan Kong

Idea evolution: My initial idea for the final project was to research if fashion exchange works for fashion industry. My goal was to think about a complete online clothing exchange system that helps people exchange their clothes. After researching this idea further, I realized a lot of similar services already exists and so I decided to change my focus to a more hands-on project, something I have wanted to do from the beginning.

My first thought was to make wearable textile by re-using plastic and other materials that I and friends would discard in our daily life. Upon researching this idea further, I came to another realization. What I wanted to do is called “trash fashion” and is not “sustainable fashion.”

To get more inspiration, I went to the Intertextile Exhibition last Thursday and re-watched The Next Black. This time, what caught my attention was the idea of reusing and redesigning clothes. One way to make clothes sustainable is to produce it in a way that makes it easy to reuse parts of it for new designs. I won’t engage in my own production (yet, perhaps) but can still demonstrate the principle of repurposing clothes.  

A lot of time, we see our clothes as having one specific purpose, but we ignore their most basic attribute – they are made up of fabrics. Rather than just thinking of what we can do with our old clothes or who else could wear them, we should see not the whole and assign a purpose to it but see it as a collection of fabric and we should ask ‘What can we do with these fabrics?’

Problem identified:

When talking about sustainability, people like to put blame on unethical brands and factories, but we seldom change much about ourselves or do much. For instance, when we are dealing with our old clothes, we usually choose to throw them away or sell them. However, clothes is made of fabrics that can be reused and recycled in many ways to make them sustainable.

Research update:

When I began researching my idea of repurposing clothes online, I was unexpectedly reminded of an important figure in my life: my mom. Of all the people I know, she is the one who has the most ‘sustainable’ approach to clothes. Throughout my life, she has recycled, reused and repurposed almost all her clothes and magically made it into something else.

For example, if a jacket is broken but the zipper is fine, she will simply cut free the zipper and use it on clothes where the zipper is broken. She also likes to collect leftover fabrics and make small accessories like sleeve protectors, hats, coin purses and cup coves, etc. At the very beginning, when she started doing this, she was just trying to save money. Now, it has become a lifestyle. She keeps making all those things by herself and I found she appreciates them more.  

Websites I have consulted

http://trashisfortossers.com/how-to-recycle-old-clothing/

https://www.thebalancesmb.com/how-garment-recycling-works-2877992

https://www.lifehack.org/453113/27-creative-ways-to-reuse-old-clothing

Asset Development:

I originally collected a lot of plastic and resources for my previous idea that, ironically, I now have to find a new purpose for. But for my new project of reusing clothes, I have had my parents send me my old clothes from my hometown in Anhui. When it arrives in Shanghai, I will begin my process of restoring it from an article of clothing with a purpose to individual pieces of fabrics useful for any textile purpose.

Final Project Work in Progress – Jennifer Cheung

Partner: Gabriel Chi

Project: After learning of the serious impacts of textile production and the amount of waste that occurs within the industry, we decided to create a poster and web campaign to encourage consumers to thrift and upcycle clothes. We hope to educate people about the realities of fast fashion and how common practices of consumption feed into the deterioration of our planet through informative posters put around school with QR codes that lead to a website containing more information. The website will contain guides to many different thrifting websites and upcycling projects that can make sustainable consumption much more accessible to people. Through this project, we hope to make people more aware of the negative impacts of fast fashion and lead them to more sustainable practices.

Posters: I designed the posters in Adobe Illustrator in a minimalist style in order to get the facts straight across to the reader. Easy to read and digest, the posters put emphasis on the statistics that illustrate how much waste is generated from textile production. We intend on creating a series of more posters in this style and will place QR codes on the bottom of each once the website is completed.

  

Gabe also came up with this version that is much more straight to the point:

Website: We plan to have the website created and designed by the end of this week. Here are some sources of second hand retailers and upcycling projects that we will include in the site:

Grailed (second hand menswear)

Heroine (second hand womenswear)

Good on You (ethical brand ratings)

DIY Margiela Sock Sweater (upcycling project)