Week 3: Response to Scaturro – Dominick

As in every industry, technology can forever improve the situation. I find that Scaturro tends to focus too much on the short term in her essay when she blames technology for the “environmental and ethical fallout of fast fashion consumption”. Yes, it is true that technology has effectively allowed for the rise of fast fashion, but moving forward, technology and research can be used in tandem to reduce the environmental impact and unethical practices the fast fashion industry has. Although I am probably being overly optimistic, I still can imagine a world in which clothes are produced entirely by robots, preferably powered by sustainable energy (solar, wind, etc.), using a material that is either recycled or created in a sustainable manner. But, like I said, this is my idea of an optimistic future for the fashion industry. 

At the same time, I really liked her idea for how technology has allowed for the connection of individuals, and provided a platform for small local businesses to get their work out. Both eBay and etsy have the opportunity to prolong the life of clothing, and ensure that the consumer knows exactly where, how, and with what material their garments were made. 

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