Concept & Story
- Describe the concept & the story in your project.
In the visual metaphor project, we decided to portray how someone can feel lonely despite living in Shanghai, one of the most populated and vibrant cities in the world. The story features a single main character who is seen moving about the city experiencing a visible loss of identity and facing an internal conflict.
- What inspired you to create this project?
Personally, as a newcomer to Shanghai, I very much could relate to the struggles faced by the character in my video. I think that even if you are surrounded by people, it is very easy to still feel isolated and as an outsider, so I wanted to channel my personal experiences into this piece.
- Describe your ideation process?
At the time of planning this project, we were still in the quarantine hotel, where a theme of isolation is clearly present. We both felt that because we were experiencing this unique situation, it was natural to portray it as a visual metaphor. As for planning specific scenes, it was pretty simple to record as we ourselves walked around the city with a sense of loneliness, just as the main character of our video does.
- Why do you want to explore this topic?
I think this topic is important to explore, because while going through the production process, I realized that the themes present in this video are not rare, and they can be and are felt by just about everyone at some point, regardless of a myriad of factors.
Creation Process & Execution
- Share your storyboard and describe how it helped you in your project?
Although we made a fairly simple storyboard, it was effective in guiding our shots to make a complete piece. We did not end up following our initial storyboard exactly, but the 4 main scenes were more or less included.
- Describe the process of choosing a setting, shooting, sourcing materials, lighting, directing (if applicable).
Because we were both new to Shanghai, we did not choose our video scene locations prior to shooting. In order to shoot our desired scenes, particularly the cityscape scenes, we strategically chose to go out in the evening when there would be more traffic and people and the buildings would be lit. For the most part, we were unable to utilize professional equipment simply due to lack of time and ability to retrieve these items while in quarantine.
- Describe the challenges you encountered during the content creation process, and how you solved or overcame them.
In the content creation process, the greatest difficulty we encountered was finding the time to successfully shoot clips with others. We repeatedly faced time conflicts amidst moving from quarantine to the dorms, and this may have been reflected in the quality of our shots. In addition, we used a phone camera to shoot the entire video, which may have also affected the quality of our project.
- Describe your editing & Post-Production process, you may share a few of screenshots from Premiere about the editing techniques and effects you learned.
Below is an image of my Premiere workspace at the end of the project. We chose to remove the audio from all of the clips and layer the voiceover with ambient sounds of the city. While creating this video, I learned how to use effects such as the mosaic effect and how to add text to the screen. Since I was a complete beginner with Premiere, I utilized online tutorials to learn how to achieve certain effects. As a result, I think some of my editing in this video is not as polished as I had desired.
Collaboration
- In this project, Naomi and I worked and communicated very well together and shared tasks very evenly. While I collected most of the footage, Naomi contributed great input on where and how to include the clips. She also seemed more comfortable with the Premiere workspace and was able to demonstrate how to use some tools. To critique myself, I would say that sometimes I take too much control and try to do too much myself without including my partner. In the future, I would like to work on this.
Aesthetics & Results
- In order to intensify the vibrancy of the city, we chose to use color effects that would highlight the bright lights and therefore develop a solid setting. We choose to contrast this with low saturation shots of the main character, which was meant to visually show the sense of loneliness and sadness. After receiving a critique, perhaps these aesthetic choices were not as effective as desired. As for our camera shots, we chose to do a lot of static shots of the street that would show how fast the city moves. For the captions, we did not know prior to presenting that there was a standard for subtitling, and therefore ours were not considered acceptable. However, for our captions we chose a classic yellow and italic look, which we thought paired very well with the color scheme of the rest of the video.








