“We want our brand to hit you in the face when you get off the elevator,” said David Link, Co-Founder and Creative Director of The Wonderfactory. This Manhattan-based advertising, design, and app development company creates interactive experiences for Fortune 500 brands in the publishing and media industries. [Read more…] about The Wonder-factory: Down the Rabbit Hole
“It’s profoundly important to be willing to fail. What’s important is trying new things,” said Philip Patrick, a publisher at Crown Publishing, a division of Random House, as students from 14 nations listened raptly. Most were thousands of miles from home, seated at student desks at the brand new campus of New York University Abu Dhabi, participating in the inaugural executive publishing training sessions for publishers from the Arab world (and beyond). [Read more…] about Abu Dhabi Diary, Part I