Ever wondered how to build a personal brand? (Hint: remove your home address from your résumé and add your LinkedIn URL instead.) How about best practices for social media? (Engage and interact with your audience instead of just pushing content!) These were just some of the topics and comments tossed around at the first-ever “Speed Networking” event hosted by the newly-constituted NYU Publishing Alumni Committee last week at NYU’s Torch Club. Committee co-chairs Laura De Silva and Jaime de Pablos and their devoted event committee members have been working on this for months—and their efforts showed. The committee invited seasoned and senior publishing alumni to serve as “speed facilitators” at each of five tables. Each facilitator was assigned a specific theme to discuss. Committee members were also assigned to each table to help with the discussion. [Read more…] about Speed Networking: Fast Facts!
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Tips and Thrills: Just a Day in Publishing
“You guys are the future of publishing.” The NYU-SCPS Summer Publishing Institute students heard those words recently from John Sargent, CEO of Macmillan Publishing. As classmates headed off to book industry visits at Penguin Group USA, Simon & Schuster, Open Road Integrated Media, and Workman Publishing, my colleagues and I had the opportunity to visit Macmillan’s headquarters in the historic Flatiron Building on Fifth Avenue.
In his office with a balcony overlooking Madison Square Park, Sargent began his talk to the students as if composing a choose-your-own-adventure novel. He offered to address current issues in publishing, describe the history of the company or volunteer career advice. “You choose!” he said. The CEO didn’t seem at all surprised when the students wanted to hear his tips on a career in publishing. [Read more…] about Tips and Thrills: Just a Day in Publishing
Meet Random House’s Markus Dohle
As part of a group of NYU Master of Science in Publishing students eagerly gathering in the lobby of Random House last Friday, I marveled at the display cases that enclosed hundreds and hundreds of Random House books, old and new, of every category and representing a myriad of international editions. I was one of 30 students lucky enough to ride the elevator up to the twenty-fifth floor conference room to meet with the company’s Chairman and CEO, Markus Dohle, and hear his viewpoints on book publishing.
When the elevator doors opened and we piled out into the hallway, it came as no surprise that more bookshelves lined the walls outside the conference room, which was adorned with yet more bookshelves.
While most of these books featured the name of a single author on the cover, one of the major points I took away from Dohle’s talk is that publishing a book is a team effort. After Andrea Chambers, director of the program, introduced Random House’s chairman, he jumped right into revealing the way in which he leads Random House, which has over 120 publishing imprints worldwide —through “shared values, a collaborative spirit, and teamwork.” [Read more…] about Meet Random House’s Markus Dohle
Abu Dhabi Diary, Part II
The delicate art of the swipe and the pinch was demonstrated again—and again—as 25 publishers from all over the Arab world (and beyond) fingered iPads and also got acquainted with the Kindle, Nook, Sony Reader and the new Kobo eReader. Peter Balis, director of digital content sales for John Wiley and Sons, had hauled his stash of digital toys half way around the world to demonstrate the latest technology to his 24 students assembled in the brand new, high-tech classroom on the campus of NYU Abu Dhabi.
It was day three of the four-day executive training sessions for Arab-region publishers co-sponsored by The Center for Publishing at NYU-SCPS and KITAB, the joint venture company formed by the Frankfurt International Book Fair and the Abu Dhabi International Book Fair. Today’s subject was digital publishing: the what, the why and—for some in the room—the when. [Read more…] about Abu Dhabi Diary, Part II
A Talk with Simon & Schuster’s CEO Carolyn Reidy
Students in the Master of Science in Publishing program at NYU recently had the opportunity to sit down with Simon & Schuster’s President and CEO Carolyn Reidy as she discussed her career, the evolution and future of publishing, and her advice for publishing hopefuls.“ Publishing requires passion,” she told the group. “It takes people with backgrounds in all areas. No matter your interest or skill, it can be used in publishing.” [Read more…] about A Talk with Simon & Schuster’s CEO Carolyn Reidy