We are happy to announce that “The Formation of Soof” is currently being showcased at the London Design Biennale. The immersive installation pays tribute to the core materials and tools of the Al-Sadu craft which is the wool (Soof) & the spinner/ spindle (Maghzal or Ghazal).
Spinning the wool is a traditional technique used to create the raw wool into yarn balls, the process of spinning is one that is time consuming but also very intimate and hypnotic in it’s formation process; this experience celebrates the importance of the technique and the flow of the movement that allows for the transformation from a raw soft material into the Sadu textile that is architecturally fundamental to the building of traditional tent structures.
The experience utilises creative audio and visual videos as part of its interactive installation.
The Abu Dhabi Pavilion the “Formation Of Soof” is showing until June 25th in Somerset House at the Biennale site.

This work is in collaboration with Qasr Al Hosn, the House of Artisans, and NYUAD Outreach.