Membership Manager – The University of Alabama at Birmingham
The University of Alabama at Birmingham (UAB) seeks an experienced development professional to lead our membership efforts focused on individuals in the Visual and Performing Arts. The qualified candidate will establish priorities and plans for the membership program, annual giving campaign and special events including any performance metrics for the Alys Stephens Center for the Performing Arts (ASC) and the Abroms-Engel Institute for the Visual Arts (AEIVA). The Membership Manager will develop potential new memberships by initiating new member acquisition strategies and upgrade campaigns. In addition, the incumbent will manage communication of member benefits and encourage members to take advantage of these benefits.
The Membership Manager must be able to function as an integral part of a team of development and creative and marketing professionals in designing and implementing successful membership programs and special events to maximize philanthropic support for the ASC and the AEIVA.
Responsible Includes:
- Design and implement successful membership programs that recruit new members while also developing retention strategies for existing members.
- Coordinates invitations, responses, registration and attendee reports for member special events, as well as manages volunteers and other staff as needed.
- Addresses members’ concerns and questions and serves as a key point of contact in promoting Arts at UAB programs, services and memberships as appropriate.
- Works with the Senior Director of Development and the Creative and Marketing Director and develops a renewal and annual giving marketing plan that includes but is not limited to direct mail, email, digital, social, telemarketing and distribution of the Center Magazines. Utilizes available research (audience, market, UAB campus) to develop new membership and annual giving marketing strategies.
- Ensures members receive proper recognition by working with the Marketing Department. Provides a stewardship plan for maintaining relationships with members. Maintains accurate records and ensures benefits are communicated/distributed to members.
- Reports on the effectiveness of annual giving and membership programs. Reports to include tracking gifts and memberships against monthly revenue goals, response rates, renewal rates, growth of various levels of membership.
- Handles all income and expenditures related to memberships. Works with Arts at UAB Finance in reconciling reports related to membership income and expenses. Ensures budget compliance for all programs and events under this responsibility.
Annual Salary Range: $45,000 – $50,000 (Commensurate with experience & qualifications)
Bachelor’s degree in Marketing, Business Administration, Art History or a related field and five (5) years of related work experience required. Work experience may NOT substitute for education requirement.